Taco Bell – Blending Mexican food and California style Taco Bell has been running since 1962 and has over 7,500 restaurants globally yet only a relatively small footprint in Europe. A unique ‘category of one’ position in the UK fast casual dining market Taco Bell is very much ‘on trend’.
PartnerWise Franchise were tasked with managing and accelerating unit numbers through the current franchise network as well as sourcing and securing new franchisees. Plus also opening new European markets. The success of which meant the contract kept rolling in line with the unprecedented new restaurant openings and step change in financial performance.
During this time PartnerWise Franchise also recruited people for key roles to ensure the ongoing success of what had been created as well as acting as a sounding board to the US parent company.